PRIDE is not only once a year!

With our LGBTIQ+ Employer Excellence Program, we support our members in living diversity beyond Pride month, further developing the structure of an organization and empowering its employees, as well as making their successes clearly visible internally and externally.

This way, LGBTIQ+ diversity becomes an integral part of the corporate culture and can be experienced by all.

Since 2009, we are the experts for LGBTIQ+ diversity in Germany.

We turn open companies and organizations into LGBTIQ+ diversity champions. As the leading social business for LGBTIQ+ equality in Germany, we advocate for LGBTIQ+ people in their professional lives with numerous projects and brands worldwide. Through digital events, online workshops, trainings, audits, certification, public relations and consulting, we support over 100 employers annually in empowering their LGBTIQ+ employees and attracting new talent. In addition, we strengthen their employer brand in and outside the LGBTIQ+ community, making them known and credible.

With our social media channels, communities, newsletters and rankings, we reach more than 100.000 LGBTIQ+ talents and leaders, making us the first choice for LGBTIQ+ job seekers and open-minded employers in the German-speaking region.

We Stay PRIDE includes:

  • Evaluation of the LGBTIQ+ diversity management & support in the implementation of measures
  • Raising awareness of issues among executives and management, who can act as key agents of change
  • Supporting LGBTIQ+ talents in our member companies and organisations
  • Networking between our partner companies via digital events
  • Educating and creating awareness by providing facts and figures on LGBTIQ+ diversity on our digital knowledge platform
  • Entirely online events, allowing employees to access them worldwide
  • Incorporating intersectionalities in the workplace (being POC, transgender)

Diversity Audit & Employer Seal | BenchmarkReport

Through trainings and annual audits, we help our members become true LGBTIQ+ diversity champions and award them the PRIDE Champion Employer Seal after successfully passing our audit.

Exclusively for our We Stay PRIDE members, we publish the annual LGBTIQ+ Benchmark Report, which allows them to gain insights on how they perform compared to other participating companies. The results of the report are based on the Diversity Audit.

Diversity Focus Sessions

Every three months, we host the LGBTIQ+ Diversity Focus Sessions exclusively for our partners, in which we take an in-depth look at LGBTIQ+ topics relevant to HR & diversity management. We create factsheets or guidelines on all topics, which can then be accessed via the Diversity Collection. The event is primarily aimed at diversity managers, people in strategic HR and other interested partners of We Stay PRIDE.

Four Seasons Exchange

In order to continuously improve our programme and optimally respond to the needs and wishes of our partners, we offer the Four Seasons Exchange every quarter. In addition to an update on current topics & events and feedback on the programme, this is the setting for a trustful exchange among our members on recent opportunities and challenges in LGBTIO+ diversity management.

Diversity Consulting

We advise our partner companies individually on LGBTIQ+ diversity management. This includes the evaluation and further development of existing measures for LGBTIQ+ employees, participation in the strategic design of diversity management, the development of a recruiting concept for LGBTIQ+ or the creation of topic- and context specific guidelines.

Visibility Boost

We support our members in making their LGBTIQ+ engagement externally visible and strengthening their corporate brand. That is why we provide them with social media kits (photos, videos, text) for important Pride days during the year, which can be used for internal and external communication. The content can be used flexibly and supplemented with the company’s logo.

In addition, we share LGBTIQ+ content of our partners via social media and in the communities of UHLALA Group, thus making it available to a broader audience.

Diversity Collection

Our affiliates have access to LGBTIQ+ diversity knowledge on the We Stay PRIDE website with links to current studies, articles, videos and a media library with recordings of our own events.

In addition, our partners can find factsheets, guidelines and conversation aids on selected HR topics related to LGBTIQ+ diversity, which we create along with the LGBTIQ+ Diversity Focus Sessions and are intended to support our partners in their day-to-day work.

Diversity Management Training

Through digital in-company workshops for executives, we ensure a basic understanding of LGBTIQ+ diversity for people with no prior knowledge of the topic. We raise awareness on how to deal with LGBTIQ+ employees, highlight relevant issues and answer questions about LGBTIQ+ terminology and supporting LGBTIQ+ talents in the workforce.

The management training takes place separately for each member company and is designed methodically depending on the size of the group.

LGBTIQ+ Network Exchange

LGBTIQ+ business networks offer the opportunity to exchange ideas with colleagues in similar situations, to establish new contacts and to empower each other. With the network exchange, we offer our partners a platform to present their own network, get to know LGBTIQ+ network members from other companies and exchange best practices about current topics.

The individual networking of each participant will not be neglected either — in breakout sessions, everyone will have the opportunity to network with LGBTIQ+ employees from other companies.


In our LGBTIQ+ masterclasses, we offer digital workshops for LGBTIQ+ employees of our member companies. Guided by experienced consultants, they become equipped with core competencies, skills and leadership qualities critical for climbing the corporate career ladder.

Role Model Events

These events offer the opportunity to meet outstanding personalities and experienced coaches from different countries and industries. Participants become inspired by a wide range of career paths and benefit from the extensive experience of our speakers.

Cross-company Mentoring

In our exclusive cross-company mentoring programme, we bring together LGBTIQ+ mentees with successful individuals from other companies. Through a 1:1 mentoring ratio and individual, thematic focus, we facilitate an intensive and trusting exchange to support professional and personal development.

Special: Loyalty Discount

Our member companies receive special conditions on many other projects of UHLALA Group: tickets for our LGBTIQ+ Diversity Conference #UNPINKED are included in the membership; likewise, permanently discounted prices apply for our career fair STICKS & STONES.

We would be happy to provide you with a detailed overview of discounts in other formats: just get in touch with us!

LGBTIQ+ diversity should be visible and positively experienced as an integral part of the corporate culture — all year round.

With our LGBTIQ+ Employer Excellence Programme We Stay PRIDE, we support our members individually in living diversity outside of Pride month, developing the organisation and its employees and making their successes clearly visible internally and externally.