PRIDE is not only once a year!

With our LGBT+ Employer Excellence Program, we support our members in living diversity beyond Pride month, further developing the structure of an organization and its employees and making their successes clearly visible internally and externally.

This way, LGBT+ diversity becomes an integral part of the corporate culture and can be experienced by all.

We’ve been the leading LGBT+ diversity experts in Germany for over 10 years.

Through digital events, online workshops, training, audits, certification, public relations and consulting, we help over 100 employers every year by supporting their LGBT+ employees and attracting new talents. 

In addition, we strengthen their employer brand within and beyond the LGBT+ community. With our social media channels, LGBT+ communities, newsletters and rankings, we reach more than 100.000 LGBT+ talent and leaders. This makes us the first choice for LGBT+ job seekers and open-minded employers in the German-speaking region.


We Stay PRIDE includes:

  • Evaluation of the LGBT+ diversity management & support in the implementation of measures
  • Raising awareness of the issue among executives and management, as key agents of change
  • Supporting LGBT+ talents in our member companies and organisations
  • Networking between our partner companies via digital events
  • Educating and creating awareness by providing facts, figures and best practices on LGBT+ diversity on our digital knowledge platform
  • All of our formats take place entirely virtual, allowing employees worldwide to participate in events
  • Incorporating intersectionalities at work (being POC, transgender)

Diversity audit & employer seal | Benchmark report

Through training and annual audits, we help our members become true LGBT+ diversity champions and award them the PRIDE 500 Employer Seal after successfully passing the LGBT+ diversity audit. Exclusively for our members, we publish the annual LGBT+ benchmark report, for insights on how they perform compared to other participating companies. The results of the report are based on the audit.

Diversity Focus Sessions

Every three months, we host the Diversity Focus Sessions exclusively for our partners, in which we take an in-depth look at an LGBT+ topic relevant to HR and diversity management. We create factsheets and guidelines on all topics, which can then be accessed via the diversity collection.

Four Seasons Exchange

An opportunity to share ideas on current issues, challenges and best practices, occurring once per season. We present our programme and events for the upcoming three months and highlight the latest developments in LGBT+ diversity.

Diversity employers events

Digital meetings to share best practices and experiences for HR, diversity experts and executives from different companies, e.g. our LGBT+ diversity conference #UNPINKED.

Diversity consulting

We advise our member companies individually on LGBT+ diversity management with questions on gender-inclusive language, feedback on their diversity strategy or the establishment of new LGBT+ diversity measures, the targeted recruiting of LGBT+ talents or immediate assistance in case of pink-washing allegations and crisis communications support.

Visibility boost

We support our members in making their LGBT+ commitment externally visible and strengthening their corporate brand. We provide them with social media kits (e.g. photos, videos and texts for the most important annual Pride days) to communicate internally and externally. The content can be used flexibly and supplemented with the company’s own logo.

Diversity collection

A platform with links to current LGBT+ studies, articles, videos and a special FAQ page. We publish answers to questions we regularly receive from our partner companies and factsheets & guidelines on selected HR topics related to LGBT+ diversity. With a quarterly update on the latest LGBT+ topics / studies focused on the working world.

Diversity management training

Through digital in-company workshops for executives, we ensure a basic understanding of LGBT+ diversity for those without prior knowledge: LGBT+ terms, leadership responsibilities and promoting LGBT+ talents in the workforce.

Loyalty discount

All member companies receive early bird prices on the projects of the UHLALA Group at any time, even after the early bird promotion has ended. Likewise, other special conditions apply for events such as STICKS & STONES.

Network exchange

A platform for our members to present their own LGBT+ networks, empower each other, exchange best practices and share thoughts on current topics.


Digital workshops for the LGBT+ employees of our members: guided by our experienced consultants, they are equipped with the core competencies and leadership qualities that are crucial for climbing the corporate career ladder.

Role model events

An opportunity to meet, learn and be inspired by outstanding leaders from different countries, industries and organisations. Fully digital.

Cross-company mentoring

An exclusive programme which pairs LGBT+ mentees with experienced mentors from other companies to support their professional and personal development.

LGBT+ diversity should be visible and positively experienced as an integral part of the corporate culture — all year round.

With our LGBT+ Employer Excellence Programme We Stay PRIDE, we support our members individually in living diversity outside of Pride month, developing the organisation and its employees and making their successes clearly visible internally and externally.